Persistence Pays Off!

I read in many sales books that most sales people don’t ask for the sale. That shocked me. How could you be a sales person and not ask for the sale!

I have a friend who works in a pharmacy chain store – Walgreens. He is the best example of how to ask for a sale. He works as a cashier. Walgreens has items, like M&Ms that are on sale. For each package of M&Ms or whatever is on sale, he get’s a nickel or dime commission.

One day I stopped by to talk with him. It got busy so I observed him working. He asked about 35 people in a row if they wanted to buy yogurt covered raisins. All 35 said no. I asked him if that bothered him. He said no. Sometimes 70, 80, or 100 people said no but then some said yes.

His persistence pays off. Not only is he the top sales person in that store, but he sells more than all the other Walgreens in his district. Imagine that, 70, 80, or 100 nos in a row and he alone still sells more than the entire sales staffs in all the other stores in his district.

Don’t give up. Persistence pays off!